The Daily Journal for Ad Agency New Business Hunters

The Demise of the Sales Call?

Posted by Shane Murphy on Monday, June 12, 2006

phone.jpgTonight while bouncing around the web looking for nuggets of gold to blog, I came across this piece from regarding the death of the sales call.  Not a complete death, mind you, but more of a metamorphisis.  

Godin makes a strong point that the traditional "sales call" has been replaced by the "buying call."

I especially like the way that he wrapped up this very succint article, as quoted below:

When a salesperson gets asked, "Hey, are you trying to sell me something," the best answer may be, "I sure am, and if you're not here to buy something, we should both be somewhere else…"


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