AccountHUNTER

The Daily Journal for Ad Agency New Business Hunters

Late To The Sale? Now What???

Posted by Shane Murphy on Saturday, May 20, 2006

It happens to us all… we have a great idea and are looking to pitch "Brand X," only to learn that they've already been approached by one of our competitors. The easy way out is just to give up and try again another day.

handshake.jpgBut why? You've got an idea that you know will be "the one" for them!

So pick yourself up and read this piece from SellingPower, then get back in front of the client. It's never easy to be second in line when pitching a potential client, and this short piece will give you some solid advice on stealing the sale away from the competitor.

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